Mardi Holding is a Georgian business group with more than 35 years of entrepreneurial experience and a diversified ecosystem spanning real estate development, construction, hospitality, property management, tourism and related services. Established in 1991, the Group began as a family-owned business and progressively expanded into multiple sectors before entering real estate development in 2010.
Today, real estate development represents the Group’s core business, with 17+ large-scale projects completed across Batumi, Tbilisi and Bakuriani. Its portfolio encompasses residential complexes, hotel-type residences, commercial properties and mixed-use developments, reflecting a long-term approach to urban development and changing consumer needs.
Mardi’s ecosystem extends beyond construction and asset delivery. Through its hospitality and property-management capabilities, the holding remains involved in the operational lifecycle of selected assets, creating an integrated model that connects development, hospitality, management, tourism and customer experience. Strategic partnerships with international hospitality operator Accor have further expanded this platform, bringing globally recognized brands and hospitality expertise into Mardi’s developments.
The Group’s current development pipeline reflects this evolution, with projects designed around contemporary residential, hospitality and mixed-use concepts, including branded developments and destination-oriented assets in Batumi. Its ecosystem is supported by an established professional team, international partnerships and an expanding focus on new markets and cross-border business relationships.
With more than three decades of operating history, 17+ completed real-estate projects, 5,000+ apartments delivered and more than 300,000 m² developed, Mardi Holding combines the experience of an established Georgian business group with an increasingly international development and hospitality platform.
The MARDI AQUA PARK BY MERCURE residential resort in Batumi is chosen by buyers looking for premium resort real estate with integrated hotel infrastructure for investment and leisure. Developed by Mardi Holding in official partnership with global hospitality operator Accor under the Mercure brand, the complex combines a wellness resort concept with its own large-scale on-site water park, providing sustained year-round occupancy and an exceptional coastal living experience. MARDI AQUA PARK BY MERCURE belongs to the premium mixed-use hospitality investment segment. The distinctive scale of the project is defined by its concept — it is the flagship branded hotel and residential development in Makhinjauri featuring an extensive water park, a luxury wellness and spa center, and comprehensive resort amenities. Developer Mardi Holding brings over 35 years of solid entrepreneurial track record with more than 17 delivered benchmark projects across Georgia, including Novotel Living and Mardi City Center. The strategic partnership with Accor guarantees full compliance with rigorous international construction and hospitality service standards. Project completion is scheduled for Q4 2028. The 31-story landmark features 472 turnkey residences (located on floors 2–21). All apartments are handed over in turnkey condition, completely finished, furnished, and fitted with premium appliances according to Mercure's global standards. Full rental management is handled by the professional hotel operator. The project stands apart from other Batumi developments through the powerful synergy of the Accor/Mercure brand, a dedicated water park, and a generous 20,000 m² territory, generating high demand from quality travelers without requiring hands-on management from the owner. The complex is situated in the picturesque Makhinjauri balneological resort district at 3 Akhalgazrdoba Street, only 250 meters from the coast (a 5-minute walk to a private serviced beach). Makhinjauri is famous for its unique microclimate blending mountain and sea breezes, healing thermal mineral springs, and proximity to the world-renowned Batumi Botanical Garden. Close proximity to Batumi International Airport and the city center guarantees excellent transport accessibility while insulating the resort from urban density and noise. This provides an unrivaled advantage for guests and residents who value privacy, serenity, and natural surroundings. The long-term capital appreciation of Makhinjauri real estate is underpinned by the strict scarcity of coastal land and the development's elite status as the area's premier branded wellness destination. Dedicated on-site water park across a 20,000 m² landscaped territory Outdoor and indoor heated swimming pools Luxury spa and wellness center with balneological therapies State-of-the-art fitness gym and open-air workout facilities Tennis courts and basketball court Children's entertainment center and creative play areas 3 signature restaurants and 2 stylish cocktail bars Panoramic rooftop lounge with sea vistas Conference facilities and dedicated coworking spaces Private serviced beach and direct shuttle to thermal springs 24/7 concierge service, on-site security, and video monitoring Professional turnkey rental management by global hotel operator Accor Underground and secured surface parking The project offers ergonomic apartment configurations ranging from 30 to 111.5 m²: Studios (30 – 41.75 m²): from $75,300 1-bedroom apartments (52.5 – 69.6 m²): from $128,100 2-bedroom apartments (103.6 – 111.5 m²): from $240,352 Exclusive 21st-floor penthouses (from 111.5 m²): from $2,800 / m² Prices start from $2,550 / m² turnkey. Convenient purchase terms include a 30% down payment with 0% interest installment plans up to 36 months. Investment stability is reinforced by Accor's worldwide reservation system and global ALL loyalty program. The self-sufficient infrastructure with a water park and spa makes the complex a year-round magnet for travelers. Primary tenants include leisure families, corporate guests, and wellness tourists. The investment model delivers predictable foreign-currency yields through hands-off operator management and substantial capital gains upon delivery in 2028. Foreign investors obtain full freehold ownership rights without restrictions. Official branded partnership with world-renowned hotel group Accor (Mercure) Private on-site water park and resort grounds spanning 20,000 m² 250 meters to the sea with a dedicated private beach Full turnkey delivery with designer finishes, furniture, and appliances 0% interest installment plan for 36 months (30% down payment) Developed by Mardi Holding with 35+ years of verified industry leadership Located in the historic Makhinjauri balneological resort near mineral springs Scheduled completion date: Q4 2028 Investors — internationally recognized brand, Accor's global booking engine, and reliable high-yield passive income. For living and vacation — full resort living, extensive sports and children's amenities, pristine air, and private beach access. For relocation — spacious layouts, fast connectivity to Batumi's business district and airport in a tranquil coastal setting. For passive income — complete turnkey ownership: the hotel operator manages marketing, bookings, guest services, housekeeping, and maintenance.
Novotel Living Batumi is an Accor-branded extended-stay hospitality residence developed by Mardi Holding on the first line of the Black Sea coast in Makhinjauri, Batumi. The project combines individually owned, fully furnished turnkey hotel apartments with professional hospitality infrastructure and rental management. Construction delivery is scheduled for Q4 2027, with the soft opening expected during 2028. Unlike a conventional residential development, Novotel Living Batumi is designed to serve both short- and extended-stay guests, including holidaymakers, families, business travellers and guests combining work with longer stays. The development consists of two blocks — Block A and Block B — with 341 currently approved apartments on up to 15 floors. The apartment mix includes studios, one-bedroom and two-bedroom residences with sea, mountain, partial-sea, sea/mountain and sea/city orientations depending on their position. Apartment owners obtain individual ownership of their property, while the apartments operate within the Novotel Living hospitality concept and a professional rental-management structure. The seller and project company is Mardi Water Front LLC. The interiors are based on a design concept developed by Sundukovy Sisters, combining contemporary international hospitality standards with functionality suitable for both short and longer stays. Novotel Living Batumi is located at 62 Tamar Mepe Avenue / 2–2a Iberia Street, in the Makhinjauri recreational area on the northern side of Batumi. The project occupies a first-line Black Sea location and combines access to the coast with a quieter resort environment, subtropical greenery and convenient access to central Batumi. Key location advantages: approximately 1 minute to the Black Sea beach; approximately 5 minutes by car to Batumi Botanical Garden; approximately 10 minutes to Petra Fortress; approximately 10 minutes by car to central Batumi, depending on traffic; approximately 20 minutes to Batumi International Airport, depending on traffic; easy connection to Batumi via Tamar Mepe Avenue; proximity to Makhinjauri's recreational and natural environment; access to the Black Sea, the Botanical Garden and other major Adjara attractions. Access to the nearby beach crosses the road and the railway line. A designated pedestrian railway crossing with electronically controlled gates is planned to ensure safe pedestrian access during train movements. The location allows the project to target several demand segments rather than depending exclusively on seasonal beach tourism. Novotel Living Batumi is planned as a complete hospitality environment rather than simply an apartment building. Planned facilities include: professional reception and guest-support services; Social Hub and shared co-living areas; rooftop infinity pool with panoramic Black Sea and Batumi views; panoramic rooftop restaurant and sky bar; gastronomic restaurant / food & beverage concept; 24-hour lobby bar and food-and-beverage service; wellness facilities; modern fitness centre / gym; co-working areas, meeting and conference rooms; high-speed Wi-Fi; children's play areas, children's club and organised children's activities; family recreation spaces; professional housekeeping and technical maintenance; CCTV, controlled access, security and fire-safety systems; guest and service elevators: Block A — 2 passenger + 1 service, Block B — 3 passenger + 1 service; indoor and outdoor hotel parking with up to approximately 50 spaces; landscaped arrival and outdoor areas. Commercial and service areas are also planned to include convenience retail and hospitality-oriented facilities. The project will additionally be connected through selected owner/guest privileges and shuttle services to participating Mardi hospitality and wellness facilities, including Mercure Aquapark Batumi, subject to the final operating programme. The current inventory includes studios, 1-bedroom and 2-bedroom apartments with total areas, including balconies, of approximately 29.5 to 67.3 m². Studios — from approximately 29.5 m², minimum turnkey price from $3,050/m². 1-bedroom apartments — multiple configurations in Blocks A and B, minimum turnkey price from $3,100/m². 2-bedroom apartments — larger configurations of up to approximately 67.3 m², minimum turnkey price from $3,200/m². Block A offers studio, one-bedroom and two-bedroom configurations with sea, mountain and combined sea/mountain orientations. Block B offers studio, one-bedroom and two-bedroom configurations with sea, partial-sea and sea/city orientations. Apartments are delivered fully renovated, furnished and equipped as turnkey hotel apartments in accordance with the approved project documentation and Novotel Living / Accor standards. Each residence includes the project-standard kitchen or kitchenette, appliances, furniture and equipment. Layouts differ according to apartment position, so the exact internal area, balcony area, total area, orientation, view, floor and price are confirmed for each individual apartment. Prices are dynamic and depend on the apartment, block, floor, view, area and current sales status. Payment terms: 30% down payment. International branded hospitality concept. The project operates within the Novotel Living / Accor brand framework, providing internationally recognised hospitality standards, operational procedures and guest-experience requirements. Full individual ownership. The purchaser acquires an individually registered real-estate unit, subject to the project's purchase and management agreements. Professional rental management. Apartments participate in a professionally managed hospitality rental programme outside the approved owner-use period. Owner benefits. Eligible residence owners may participate in the Accor Ownership Benefits Programme / Accor One Residence Club, subject to programme terms and fees. Benefits may include ALL Gold status, VIP reservation assistance, room upgrades at participating properties subject to availability, and up to 20% discount from the Best Available Rate at participating Accor hotels and resorts. Limited annual personal use. Owners may use their residence for up to three weeks per year, subject to the management agreement, advance reservation, availability and operating conditions. Different guest segments. The project is designed to attract leisure tourists, families, couples, business travellers, remote-working / workation guests and extended-stay visitors. This diversification can help reduce dependence on a single guest category. International branded hospitality concept — Novotel Living / Accor Full individual ownership of a registered unit Professional rental management Turnkey product: delivered fully renovated, furnished, equipped and ready for hotel operation Extended-stay concept: more functionality than a conventional hotel room First-line coastal location, about 1 minute to the Black Sea Rooftop lifestyle: infinity pool, restaurant and sky bar with panoramic views International interior concept by Sundukovy Sisters Accor owner benefits programme Up to three weeks of personal use per year Novotel Living Batumi is suitable for: property investors looking for an individually owned property within an internationally branded hospitality project; international buyers who want professional management instead of independently operating a rental apartment; investors focused on rental potential generated through professionally managed short-, medium- and extended-stay accommodation; buyers seeking a turnkey investment without having to furnish and prepare the apartment for rental; clients interested in branded residences and international hotel-service standards; buyers who want occasional personal use together with professional rental operation during the rest of the year; investors targeting diversified demand, including tourism, family travel, business travel and longer stays; lifestyle investors who value proximity to the Black Sea, Batumi Botanical Garden and the quieter Makhinjauri recreational environment; long-term investors interested in combining individual property ownership, professional hotel management and potential resale value.
MARDI CITY CENTER is a large-scale mixed-use residential and commercial development by Mardi Holding in central Batumi. The 20-storey complex at 33 Pushkin Street / Alexander Sulaberidze Street combines about 400 apartments with an integrated commercial component, approximately 600 m from the Black Sea. Completion is scheduled for December 2028. MARDI CITY CENTER consists of three residential blocks — A, B and G — integrated with a substantial commercial component of three commercial levels. The 20-storey development combines contemporary urban apartments with retail, dining, service and commercial spaces, creating a convenient environment for permanent living, rental ownership and investment. The complex contains approximately 400 apartments, positioned principally across floors 4–20. The apartment collection ranges from compact studios to spacious multi-bedroom residences, with orientations toward the sea, the mountains and the Batumi cityscape. Apartments are offered in Black Frame and Turnkey conditions, allowing buyers to choose between completing the interior independently or purchasing a finished residence. Construction uses a reinforced-concrete monolithic-frame structural system designed for a modern high-rise mixed-use development. Each residential block has 2 elevators — 6 elevators in total. MARDI CITY CENTER occupies a strategic location in central Batumi, in the Bagrationi area, at 33 Pushkin Street — close to established residential districts, commercial areas and the city's everyday infrastructure. The Black Sea coastline is approximately 600 metres away, while Batumi Boulevard and the city's central leisure areas are within convenient reach. The location provides access to: supermarkets and everyday retail; restaurants, cafés and dining venues; pharmacies and healthcare services; schools and other urban facilities; public transport routes; commercial and business districts; Batumi Boulevard and the Black Sea coastline. Unlike projects located primarily in seasonal resort zones, MARDI CITY CENTER benefits from a year-round urban environment, supporting demand from permanent residents, professionals, students, long-term tenants and visitors. Its central position also gives owners access to both residential and commercial demand rather than relying exclusively on the summer tourist season. MARDI CITY CENTER is designed as a multifunctional urban complex combining residential apartments with commercial and service infrastructure. Key elements include: extensive commercial and retail areas; restaurants, cafés and food & beverage venues; service businesses and shopping facilities; office and commercial spaces; gym; landscaped and common areas; underground parking; visitor / courtyard parking; controlled residential entrances; CCTV and security systems; modern elevators; building management and common-area services; rooftop / elevated leisure areas, in line with the approved project design. Commercial brands already associated with the development include JYSK and ICR Home, strengthening the project's position as an active mixed-use destination rather than a purely residential building. Apartment sizes range from approximately 21.4 to 149.8 m² of total area, depending on layout and balcony. Studios — approximately 21.4–24.9 m². Turnkey price subject to current availability. Compact formats, primarily on the upper residential floors, with sea or mountain orientations depending on the unit — suitable for compact urban living and rental strategies. 1-bedroom apartments — from approximately 38.4 m², Turnkey from approximately $86,100. Selected apartments include private balconies; sea, mountain and city views are available. Larger 1-bedroom configurations extend to approximately 69–70 m². 2-bedroom apartments — from approximately 60.7 m², Turnkey from approximately $133,540. A wide selection of layouts across the residential blocks; selected residences include large balconies and terraces, with sea, city and mountain views depending on position. Larger residences — 3-bedroom apartments from approximately 93.4 m² and 4-bedroom configurations of up to approximately 149.8 m² including balcony space. Price per m²: Black Frame — from approximately $1,400/m²; Turnkey — from approximately $2,050/m²; the current range reaches approximately $1,750/m² for Black Frame and $2,400/m² for Turnkey, depending on floor, apartment type, size and view. Payment terms: standard plan — 30% down payment, the remaining 70% payable over up to 20 months, interest-free; alternative structures depending on apartment size: below 70 m² — 70/30, 70–100 m² — 60/40, above 100 m² — 50/50; full-payment discount of up to 7%, subject to current commercial approval. Prices vary according to floor, apartment size, block, orientation, view and finishing condition and are subject to current availability. MARDI CITY CENTER combines several characteristics relevant to real-estate investors: central Batumi location, approximately 600 m from the Black Sea; mixed residential and commercial concept; limited remaining developer inventory; broad apartment-size range; Black Frame and Turnkey purchase options; interest-free developer installment structure; substantial commercial infrastructure within the development; potential demand from both short-term and long-term residents; year-round city location rather than exclusively seasonal positioning; established surrounding urban infrastructure; multiple apartment orientations and view categories; potential secondary-market liquidity supported by the central location. The combination of residential property with active commercial space can broaden the user base of the complex and contribute to year-round activity. Development by Mardi Holding Central Batumi location, approximately 600 m to the sea 3 residential blocks, 20-storey development Approximately 400 apartments — from studios to large multi-bedroom residences Sea, mountain and city views Black Frame and Turnkey options Modern reinforced-concrete monolithic construction Large integrated commercial component: retail, restaurants and services Underground and additional parking Modern elevators, CCTV and controlled common areas Interest-free developer installment options Suitable for both residential use and investment Strong urban infrastructure surrounding the project Year-round urban location rather than purely seasonal resort positioning MARDI CITY CENTER is suitable for: investors seeking property in central Batumi; buyers interested in potential capital appreciation during the construction period; investors targeting long-term rental demand; buyers considering short- or medium-term rental strategies; families looking for larger apartments in an established city district; professionals seeking a centrally located residence; international buyers wanting a property close to both the sea and everyday urban infrastructure; investors preferring a mixed-use project with residential and commercial components; buyers looking for flexible apartment sizes and finishing conditions; purchasers who value installment-payment options directly from the developer. The variety of layouts enables the project to serve different ownership strategies — from compact investment apartments to larger residences intended for permanent or family living.
Buying an apartment in MARDI AQUA RESIDENCE Batumi is the optimal solution for those looking for high-quality resort real estate with integrated hotel infrastructure. This project from the experienced developer Mardi Holding fundamentally differs from classic urban new buildings by having its own large-scale water park and wellness center. The complex is chosen due to the unique combination of a private location in Makhinjauri and an autonomous entertainment environment, which ensures year-round tenant demand and solves the buyer's task of forming a stable passive income or comfortable living by the sea. The concept of the project is built on the synergy of a modern living space and a world-class resort environment. The object is positioned in the segment of premium mixed-use real estate. The architectural design is harmoniously integrated into the landscape of the Black Sea coast, offering residents panoramic glazing, high ceilings, and spacious scenic terraces with direct views of the sea and mountains. The project is being developed by a reputable developer with a significant portfolio of completed properties in Georgia and deep expertise in creating large resort clusters. The scale of construction implies tight integration with the infrastructure node of a well-known hotel brand, which automatically raises the market status of the location and sets high service standards. The completion date of the complex is scheduled for Q4 2029, and construction is being carried out strictly according to the engineering schedule. The housing format is represented by modern apartments designed considering international standards for operating hotel spaces. The object is located at 3 Akhalgazrdoba Street, in the green and ecologically clean area of Makhinjauri. The distance to the sea coast is only 150 meters, which guarantees residents quick access to equipped beaches. The area is located in close proximity to the Batumi Botanical Garden, which is the most important natural attraction of the Adjara region. The location combines the privacy of suburban life with convenient access to the business and tourist center of Batumi, which can be quickly reached by car. The tourist flow here is formed by connoisseurs of wellness practices, clear sea, and a relaxing holiday away from city noise. The development of the area's infrastructure is proceeding at an active pace; new restaurants, walking areas, and service facilities are appearing. The prospects for the growth in the value of a square meter in this part of the city are justified by the strict shortage of vacant plots for development on the first coastline and the rapidly growing interest of the audience in eco-destinations. The internal filling is designed according to luxury hotel standards to cover all the basic needs of residents in recreation, sports, and wellness in one territory. Own water park with several pools for adults and children Modern SPA center with a diverse range of body relaxation services Three restaurants focusing on healthy gastronomy and two cocktail bars Specially equipped outdoor BBQ area Fitness center with professional strength and cardio equipment Sports grounds for active leisure, including tennis courts and basketball Children's play infrastructure Conference rooms for corporate and specialized events Underground parking and a security system with 24/7 video surveillance Professional management company and commercial premises on the ground floors The complex offers a variable choice of ergonomic layouts, where the range of areas varies from 32.6 to 286.7 square meters. Apartments of various configurations are available, suitable for both individual travelers and large families. The minimum price per square meter in the residential complex is $920, and the maximum price per square meter reaches $1,500 depending on the view characteristics and floor. The average base price per square meter is fixed at $920. The starting price of a studio begins at $38,400. The price from a 1-room apartment is $40,340, the price from a 2-room apartment is $59,990, the price from a 3-room apartment starts at $132,700, and the price from a 4-room apartment is $432,540. In the exclusive segment of the project, premium real estate is also provided, where the price of a villa is N/A. Buyers have the option of an installment plan for 12 months, but the exact payment conditions should be clarified individually. The practice of the Adjara market shows that compact formats in complexes with developed infrastructure remain the most liquid instruments for resale and renting. The investment logic of acquiring apartments in this project is based on exceptional infrastructure filling. The demand for the complex in rent is formed due to integration with the wellness industry, which allows the object to generate yield regardless of the traditional summer beach season. The presence of its own water park and spa center attracts a solvent audience throughout the year. The main tenants are families with children, medical tourists focused on wellness programs, and corporate clients. The investment horizon for such a format assumes both a medium-term strategy with fixing profits through the resale of the asset after commissioning, and long-term retention of the asset to receive regular dividends. Foreign investors acquire real estate in Georgia in full private ownership with the right of free disposal. The investment liquidity of the object is explained by direct access to recreational areas and a shortage of similar projects in the regional market. Integration into the environment of a wellness resort with a large-scale water park, which objectively distinguishes the project among the absolute majority of city offers. Advantageous location 150 meters from the sea beach in a quiet area near the Botanical Garden. Scale and reputation of the developer, ensuring compliance with high architectural standards. An impressive variety of solutions from compact studios to residences of over 280 square meters. Availability of full-fledged infrastructure for sports, including tennis courts. Creation of a completely autonomous living environment with restaurants, bars, and a spa clinic right on the closed territory. For investors: to qualitatively diversify the portfolio by acquiring highly liquid resort real estate with a proven year-round occupancy potential. For living: for connoisseurs of absolute comfort, hotel service, and living in an ecologically clean coastal zone away from the bustle of the city. For relocation: for families with children who fundamentally need ready-made entertainment infrastructure, safety, and a closed protected area. For passive income: for buyers planning to transfer the management of the apartments to a professional company and stably monetize the asset without personal presence. Summing up, it can be argued that the project is a fundamentally thought-out resort and investment cluster. The project solves the investors' task thanks to an autonomous hotel infrastructure that guarantees stable tourist traffic and high liquidity of the asset in the Adjara real estate market. This is a reliable instrument for those who want to combine comfortable personal recreation on the coast with the acquisition of a profitable asset. To select the optimal layout and discuss individual purchase conditions, we recommend leaving a request for a consultation with a specialized expert.
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