Planning to buy an apartment in the New Boulevard Residence residential complex in Batumi, a buyer invests in a modern project located in one of the city’s most dynamically developing areas. This is a comfort-class complex that stands out against the city’s urban landscape with a balanced approach to architecture and smart spatial zoning. The project solves several tasks at once: it is suitable for building a profitable real estate portfolio, comfortable relocation, or high-quality seasonal recreation. Due to its location in the New Boulevard area, the object has a high liquidity potential, as this part of the city currently accumulates the main tourist and expat demand, offering a modern environment without the drawbacks of the old housing stock.
About the residential complex
The residential complex is an architectural ensemble of several buildings up to 20 floors high. The facades of the buildings are made using tempered glass and modern construction materials, which provides the project with an aesthetic appearance and meets current energy efficiency requirements. The developer is Bat Towers, a company with a strong position in the region’s construction market. The core of the structure is a reliable monolithic reinforced concrete frame designed for high seismic resistance. Aerated concrete blocks are used as the main masonry material, guaranteeing high-quality thermal insulation of the premises.
The project implements the concept of a self-sufficient environment. New Boulevard Residence is positioned as a liquid asset due to the balance between resort infrastructure and the quality of capital construction, making it highly demanded for both seasonal rental and permanent residence. Unlike exclusively tourist aparthotels, it provides conditions for comfortable year-round living. The commissioning of the object is scheduled for 2025, and at the current stage of construction, the developer demonstrates stable implementation rates.
Location and advantages of the area
The new building is located in the Airport district on Zgvispiris street, just a few minutes of a leisurely walk from the Black Sea coast. This is the territory of the New Boulevard — a prestigious and actively developed area of Batumi. In close proximity are the large-scale Lech and Maria Kaczynski Park, the large Metro City shopping and entertainment center, as well as various restaurants, fitness clubs, medical centers, and chain supermarkets.
The demand for real estate in the New Boulevard area is formed due to its proximity to the sea, high business activity, and the continuous development of infrastructure, which ensures stable occupancy of rental properties all year round. The location near the airport does not disrupt living comfort but acts as an additional factor of attractiveness for tenants who value mobility and quick check-in upon arrival. Expert market analysis shows that this location will maintain its vector towards increasing the capitalization of the housing stock as the current urban development projects around it are completed.
Complex infrastructure
- Two-level underground parking and a secure guest parking lot in the courtyard
- 24/7 territory security and modern video surveillance systems
- In-house management company for building maintenance and rental administration
- Commercial premises on the ground floors for shops, cafes, and consumer services
- Landscaped closed territory with recreation areas and a safe children’s playground
- High-speed, high-class passenger and freight elevators in each entrance
- Modern fire safety system integrated according to current standards
Layouts and prices
The apartment layouts of the complex are distinguished by thoughtful ergonomics and the absence of non-functional zones. The areas of residential premises vary from compact 25 square meters to spacious 85 square meters. The minimum price per square meter in the residential complex starts from $1,210. Studios and one-bedroom layouts have the highest investment liquidity in the Batumi market, as this specific format covers the basic tourist demand for short-term rentals within walking distance of the promenade.
Various housing formats are available to buyers:
- The price of a studio starts from
- The price from a 1-room apartment is
- The price from a 2-room apartment starts from $59,411
- The price from a 3-room apartment is
The average price per square meter at the current implementation stage is $1,230. Apartments are delivered in a green or white frame condition, allowing new owners to quickly complete fine finishing according to an individual project, avoiding long and noisy rough construction work. Exact payment terms should be clarified directly with specialists when booking.
Investment attractiveness
The logic of investing in this residential complex is based on two key market factors: a growing tourist flow and a clear shortage of high-quality capital housing for long-term rental. Batumi’s transformation from exclusively a summer resort into a year-round center of business attraction is changing the demand structure. The main target audience of tenants in the summer are tourists, while in the off-season, demand is supported by relocants, IT specialists, and foreign managers.
The optimal investment horizon for real estate of this format is a medium-term period with a focus on long-term operation. Entering the project at an active construction stage allows investors to lock in the price before the planned price increase after the buildings are commissioned. The format of ownership in Georgia implies full ownership rights for non-residents, which significantly simplifies the entry of foreign capital into projects of this level.
Advantages of the residential complex
- Walking distance to the sea and the landscaped promenade of the New Boulevard, which is the main driver for resort real estate.
- High-quality monolithic frame with high seismic resistance and eco-friendly wall blocks that ensure the right indoor microclimate.
- Availability of both compact investment formats and full-format apartments, which is rarely found in exclusively hotel complexes.
- Developed social and commercial infrastructure of the location, eliminating residents' daily dependence on trips to the historical center of the city.
- A professional management company that allows owners to transparently conduct rental business remotely from anywhere in the world.
- Rational positioning of buildings, ensuring good sunlight in the apartments and opening views of the sea, mountains, or city panorama.
Who this complex is for
- For investors — to preserve capital, generate regular income from renting out premises, and earn on the asset’s value growth as the complex reaches completion.
- For living — for families and professional specialists who value acoustic comfort, safety, and proximity to both recreational areas and large shopping centers.
- For relocation — for foreigners looking for high-quality capital housing in a warm climate with fast and clear legal procedures for property registration.
- For passive income — for buyers planning to delegate routine processes of finding tenants, cleaning, and technical maintenance to a specialized management company.
In the context of the current Batumi real estate market, the project offers a rational combination of capital construction quality and a promising location. Choosing this residential complex is fully justified both for a passive rental income strategy and for one’s own comfortable living in a modern resort area without losing access to full-fledged urban infrastructure. To evaluate all available layout solutions, compare view characteristics, and choose the optimal option for specific financial goals, we recommend seeking a detailed consultation and requesting an up-to-date availability chart of vacant apartments.
